Marketing – TolliverBellGroup

Maryland Dental Hygienists Association

admin — Wed, 13 Jul 2016 12:56:59 +0000

The Maryland Dental Hygienists Association is one of the most active organizations of its kind. They’ve involved themselves both in community and with congress, leading conversations about dental Hygienists licensing. They needed a way to ensure the legacy of hard work was visual. That’s why the President of the MDHA hired TBG to create a visual presentation to recap all of their activities over the previous year and promote upcoming conferences. Together, they created a stunning video that captured their member’s hard work, forever.

DuBose Prosthodontics

admin — Wed, 13 Jul 2016 12:56:25 +0000

After running his practice for 15 years in the posh Chevy Chase neighborhood of DC, Dr. DuBose was in need of systems that would accommodate his plans for growth, and plans for travel. This is why he brought TBG on board as in-house consultants. Together they created Standard Operating Procedures that facilitated team accountability, ensured steady collections, and a comprehensive marketing plan that scaled with growth, and is still in use to this day. Dr. DuBose enjoys traveling to his ocean front property on the weekends knowing his team has systems to keep the business running.

Alexandria Dental Art

David T — Fri, 08 Jul 2016 12:30:05 +0000

The entrepreneurial owner of Family Dentistry of Springfield built his second practice in the heart of Upper Old Town growing Old Towne Alexandria area in order to serve young families and professionals. The practice was beautiful. The only problem? No visibility and no plan to tap into the bustling area. The owner, the manager, their consultant, and TBG met and authored a comprehensive marketing plan scheduled from month to month. It took care of internal and external marketing, including a site photography and a 360 Virtual Tour, and a promotional video to increase visibility of the new practice.

Randolph Orthodontics

David T — Fri, 08 Jul 2016 12:29:26 +0000

The owner’s brother handled “the internet stuff” for years. But when Randolph Ortho got outpaced by Randolph Endo (it’s growing endodontic service brand) they called TBG. Together they introduced data analytics and a new website to gather who visits and how to reach them better resulting in sustained growth for both brands.

Bayside Dentistry

David T — Fri, 08 Jul 2016 12:28:28 +0000

Established in 1983, community pillar Bayside Dentistry of New Jersey had a dilemma. The son was due to take over the practice that yet most patients were too loyal too loyal to transition to the young doctor. He needed a patient base of his own outside of what Dad and Mom had built. This is why Bayside hired TBG and together they created new internal and external marketing materials aimed at new demographics. Today, with the new materials in place, Mom and Dad are sailing into retirement knowing the practice is good hands and will continue to grow.

Bryant Orthodontics

David T — Tue, 28 Jun 2016 10:19:36 +0000

After years of sharing with a Pedodontist, Bryant Orthodontics purchased space of their own in an area of Baltimore that would allow increased patient access. That’s why they called TBG to ensure the transition would start a new path to success. Together, they initiated automated marketing sequences, enhanced branding with a direct mail campaign, marketed to a new unfamiliar area, and created HR policies. Bryant Ortho has since added additional staff to support their growth and continue with TBG and lead generation marketing.

Avalon Dental

David T — Tue, 28 Jun 2016 10:18:53 +0000

Avalon was expanding in Delaware. A long term relationship with their consultancy, Hyperion Dental Management, was effective yet they needed an edge. That’s when they called TBG and together they digitized an internal savings and referral plan to recapture uninsured patients who normally fell through the cracks. TBG, impressed by Avalon’s new buildout, created a 360 Virtual Experience so that patients could see it before they come.

Brown Prosthodontics

David T — Tue, 28 Jun 2016 10:17:38 +0000

After having maintained faculty appointment at Harvard, being mentored by leading Prosthodontist Tomell Dubose, and finishing an international lecture series overseas, Dr. Edward K. Brown, Jr. needed branding that reflected his hard earned pedigree. This is why he hired TBG to create a branding plan that positioned his practice as an approachable ivy league experience.